With Bitcoin & the crypto market experiencing its most explosive month in January, an event organized by Microstrategy's Michael Saylor might be the trigger for a new round of institutional investors.
The CEO of business intelligence firm MicroStrategy, Michael Saylor, has announced a “Bitcoin for Corporations Event” slated to take place on February 3-4. The virtual conference will supposedly be hosting thousands of prominent executives, directors and officers of major global corporations aimed at sharing Microstrategy’s playbook on how to invest part of their company reserves into Bitcoin.
Microstrategy officially entered the Bitcoin space in the summer of 2020 and has now purchased over 70,000 BTC at many different prices, which is now estimated to be worth $2.2 billion. The company even sold $650 million worth of convertible senior notes, and bought Bitcoin with the proceeds. Now that’s deep corporate conviction in a decentralized p2p monetary network.
The firm will share how to create shareholders value to thousands, yes thousands, of potential institutional investors to make the same choice, and ensure a hedge against the US dollar and rising inflation of fiat currencies through Bitcoin.
Saylor has become an important evangelical Bitcoin advocate, who has argued that the quantitative easing by the US Fed in March 2020 was the trigger for him to take the decision to enter his company’s reserve cash into Bitcoin.
Michael Saylor said during a live interview with CNBC: We're going to have thousands of executives, officers, directors and advisors of corporations coming together in the first week of February.”
Representatives will also be present from Binance, Coinbase, Fidelity Digital Assets, Galaxy Digital and other firms facilitating the entry for major institutional investors into both Bitcoin and the crypto market as a whole. Microstrategy for instance announced that Brett Tejpail, Coinbase’s Head of Institutional Sales Trading, Custody and Prime Services will be speaking at the event, a keynote speaker slated to attract dozens, if not hundreds, of institutional investors attending the virtual conference.


Anyone can register for Microstrategy’s conference, which is free of charge, and you can access the event here. The two-day event will have key discussions on the rising role of Bitcoin as a hedge against a worrying global economic state, legal issues when buying BTC as a corporation as well as accounting requirements.
Microstrategy has already inspired several other publicly traded companies and players from the old financial world to take the step of getting exposure to Bitcoin on their balance sheet.
The upcoming Bitcoin for Corporations Event next week might become one of the largest events for Bitcoin to become mainstream in its entire 12-year history.
As Bitcoin has already consolidated around 32k for the past four days, and BTC has had a daily close above $30k for 23 consecutive days, which is of course historic for the world’s largest cryptocurrency. At this point, Bitcoin is only waiting for a major event to trigger higher levels, as is in line with the stock-to-flow model, predicting BTC above 100k in 2021.
This upcoming event is the reason that February might become one of the most impactful and memorable months in the history of Bitcoin. And as anyone who has been in crypto for a few years can tell you, whenever Bitcoin rallies, prominent altcoins are destined to follow, likely bringing the entire crypto industry’s market cap, overall valuation and interest from institutional players to levels not seen before.
We are surely living in exciting times. Let’s see what February has in store for Bitcoin and crypto holders worldwide. I have a gut feeling next month might produce the first signs of springtime for the world of blockchain to take its rightful place as one of the new most innovative, groundbreaking and life changing technologies in existence, destined to upend the global financial order.
Sincerely,
Misha Lederman
Director of Communications at Klever
*This article is not financial advice.